The Need for Innovation
Introducing a NEW and fundamentally different Investment Consulting Model




The Problem:
What all investors (institutional, corporate, and individual) want is simply this – to be able to find what is "ideal" for them – to feel confident at the end of the process that they have chosen both correctly and well. And, yet, this is the one thing that most investors, at the end of any typical investment advisory engagement will never feel. Why? Because, the traditional investment advisory process is not "transparent" – it is almost entirely "opaque."

In a typical advisory engagement, the advisory firm (after discerning the client's investment objectives) will recommend one or more specific money management teams (whether mutual funds, ETFs or private account managers) to the client. The client is then asked (and expected) to simply accept that recommendation – which most clients do without any real questions. But, the process by which the recommended money managers were selected is seldom, if ever, explained. As a result, most clients find themselves completely unable to answer this key question:

Why this particular manager (as opposed to any others)?
with anything other than: "These were the ones 'they' (whoever 'they' may happen to be) recommended." Why these (and not some other) management teams typically remains a mystery.



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